Local rank tracker
49 Google Maps searches around each client, every month, next to last month. Plus organic positions for 10 keywords. In a report with your logo on it.
A normal rank tracker asks Google one question from one place and reports one position. For a national website that is fine. For a plumber in Leeds it is wrong most of the time, because Google Maps answers differently depending on where the searcher is standing. The plumber is first for the streets around the workshop and nowhere for the other side of the city, and a single number cannot say which.
A grid tracker asks the same question from 49 points across the service area and colours each one: green for the top 3, amber for 4 to 10, red for further down, grey for not found. The client sees their own town and where they win and lose on it. It is the one page in a local SEO report that needs no explanation.
| Google Maps grid | 7x7, 49 points, 5 km across, this month next to last month, on a street map |
| Keywords | Up to 10, picked for the local pack, changeable any time |
| Organic rankings | Position and month-on-month change per keyword |
| Frequency | Every 30 days, plus on-demand refresh up to weekly |
| Competitors | The three businesses taking the top 3 most often across the grid |
| AI search visibility | ChatGPT, Claude, Perplexity and Google AI Overviews, included |
| Report | White-label PDF and share link with your logo; executive summary written for you |
| Fix plan | In your console only: what to change to move the map next month |
| Price | £15 per property per month, flat; no credits, no seats |
Local Falcon and similar tools sell grid scans as credits: each scan costs credits, credits expire, and a busy month for one client is a bill for the agency. LocalPulse is a flat £15 per property with the monthly grid, the weekly refresh and everything else included, so a client's report costs the same in January as in July. See LocalPulse vs Local Falcon and flat-rate alternatives to credits.
Agencies typically charge £99 to £199 per client per month for local reporting. You set your own price.
Every 30 days automatically, plus an on-demand refresh up to once every 7 days per property. Local rankings move slowly; a monthly grid is what clients need to see progress and what the report is built around.
7 by 7, 49 points, 5 km across with the business at the centre, about 0.8 km between points. Wide enough to cover the area a local service business actually serves, dense enough to show the edge of its reach.
Yes. Each keyword gets an organic position and a Google Maps position, with the month-on-month change, alongside the grid.
Up to 10 per property. They are chosen for the local pack (service plus town) and you can change them at any time. A client who needs more coverage is a second property.
Yes. The free Google Maps rank checker runs one keyword on the same 49-point grid with no signup.
Free demo report
Send us one client and we’ll email back the full report with your logo on it: 49-point map grid, organic ranks, AI search visibility, site health. Free, no signup, within 48 hours.
No spam - just the report.
Get started
Track your clients' local rankings and send white-label reports. £15 per tracked property per month - rank checks, the 49-point Maps grid, AI visibility, and the client PDF, all included.
Free to create your agency, no card required. First client scan runs in minutes.