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Your clients see the results. Your agency gets the credit.

One clear report a month, under your logo: Google Maps rankings from 49 points across each client’s area, Google Search positions, AI search visibility and website health.

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Google Maps top 3Nov 2026

39%Up 27 pts

Map of the area around emergency plumber manchester
Oct
Map of the area around emergency plumber manchester
Nov

19 of 49 spots in the top 3, up from 6, for “emergency plumber manchester”

OpenFreeMap © OpenMapTiles Data from OpenStreetMap

This is the exact report your client receives. Your logo, colour and notes replace those of Harbourline SEO, a fictional agency.

Harbourline SEO
Monthly report

Local visibility report · November 2026

TotalFlow Plumbing & Heating

Manchestertotalflowplumbing.co.ukPrepared by Harbourline SEO on 1 November 2026

The big picture

More local customers can find you on Google Maps.

From the Google listing this month: 108 calls, 172 website clicks and 74 direction requests, against 103, 168 and 63 last month. All three are up.

You now appear in the Google Maps top 3 across 33% of your service area, up 17 points since the last report. “emergency plumber manchester” moved up 3.6 places and now averages position 4.3.

33%Up 17 pointsLocal top-3 share, vs October

01 / At a glance

This month at a glance

The numbers that matter, on one page.

vs October 2026

  • Keywords in the local top 3

    2

    Up 2vs last month

    Of 6 tracked keywords

  • Share of local map

    33%

    Up 17 ptsvs last month

    Your area in the Maps top 3

  • Questions where AI names you

    3/ 5

    Up 1vs last month

    Across ChatGPT, Claude and Perplexity

  • Google reviews

    143

    Up 9new reviews

    Rated 4.8, up 0.1

Local visibility over time

Share of the local map in the top 3, by month

33%In November

  1. 3%Sept
  2. 16%Oct
  3. 33%Nov

Highlights this month

What moved since October

  • +3.6 places for “emergency plumber manchester” on Google Maps
  • +9 reviews from customers since the last report
  • +5 calls from your Google listing, 108 in 30 days
  • Named by AI in 3 of 5 customer questions, up 1

02 / Local search

Google Maps visibility

Where you’re showing up on Google Maps, keyword by keyword.

6 keywords · vs October

You reach the Maps top 3 in more of your area. 19 of 49 spots for “emergency plumber manchester”, up from 6.

Where you rank on Google, November 2026 against October 2026
Tracked keywordGoogle MapsGoogle SearchAI Overview
Area averageChangeTrendPositionChange
emergency plumber manchester4.3Up 3.6 places5Up 2Cited
boiler repair manchester3.1Up 1.3 places3Up 1Not cited
bathroom installation manchester12.7Up 3.1 places12Up 3Not cited
plumber didsbury3Up 2 places6No changeNot cited
gas safe engineer manchester4No change8NewNot cited
radiator installation manchester5New9Up 4Not cited
  • Top 3
  • 4 to 10
  • 11 or lower

Position 1 is the top. Trend: September to November.

How this is measured

Google Maps: your average position across the 49 spots on the map for the 3 keywords with a map, where a spot that does not find you, or ranks you below 20th, counts as 21; for the other keywords, your place in the map results on Google Search. Google Search: your website’s place in the normal results. AI Overview: whether the AI answer at the top of Google cites your website.

Your visibility on the map

  • Top 3
  • 4 to 10
  • 11 to 20
  • 21 or lower
  • Not found

Each dot is a real search from that spot. The number is your Google Maps position there.

“emergency plumber manchester”

Average Maps position 4.3, up 3.6 places

39%19 of 49 spots in the top 3

Up 27 ptssince October

October 202612%6 of 49 in the top 3
Map of the area around emergency plumber manchesterOpenFreeMap © OpenMapTiles Data from OpenStreetMap
141212151112322133111314111216989865699647108569964471086569989
Before: emergency plumber manchester
November 202639%19 of 49 in the top 3
Map of the area around emergency plumber manchesterOpenFreeMap © OpenMapTiles Data from OpenStreetMap
86545796457546455466458865457323311221113321232311
Current: emergency plumber manchester

“boiler repair manchester”

Average Maps position 3.1, up 1.3 places

61%30 of 49 spots in the top 3

Up 26 ptssince October

October 202635%17 of 49 in the top 3
Map of the area around boiler repair manchesterOpenFreeMap © OpenMapTiles Data from OpenStreetMap
7654578644574464554664468765457933321221123322233
Before: boiler repair manchester
November 202661%30 of 49 in the top 3
Map of the area around boiler repair manchesterOpenFreeMap © OpenMapTiles Data from OpenStreetMap
5445644544544654467333222321113311112321123322333
Current: boiler repair manchester
Show the other keyword

“bathroom installation manchester”

Average Maps position 12.7, up 3.1 places

0%0 of 49 spots in the top 3

Not yet in the top 3

October 20260%0 of 49 in the top 3
Map of the area around bathroom installation manchesterOpenFreeMap © OpenMapTiles Data from OpenStreetMap
----------1816182017141214181713111519151113181713111520201614121419181618109879109
Before: bathroom installation manchester
November 20260%0 of 49 in the top 3
Map of the area around bathroom installation manchesterOpenFreeMap © OpenMapTiles Data from OpenStreetMap
19171412141816131114181312151214131216161311111519201714131518--10910768854610107689
Current: bathroom installation manchester

A grid like this is where an agency starts the conversation: no presence yet for this search, and a clear target for next month.

03 / Local market

Your local market

Know who you’re up against for the same searches.

4 competitors · November 2026

You show up for all 6 of your keywords, more than any competitor. AquaServe Plumbing, the closest, shows up for 5.

Businesses competing for the same searches, November 2026
BusinessKeywords seenGoogle ratingGoogle reviews
TotalFlow Plumbing & HeatingYou6 of 64.8
143
AquaServe Plumbing5 of 64.6
208
Didsbury Drainage Co3 of 64.4
187
RapidFix Plumbers3 of 64.7
154
Metro Gas & Heating3 of 64.9
96

05 / AI discovery

AI visibility

Do AI assistants name you? Five customer questions, asked every month.

5 questions · 3 assistants

AI assistants now name you in 3 of 5 questions. That is up 1 since October, and 2 of the 5 link to your website.

A monthly benchmark: the same five customer questions, asked of ChatGPT, Claude and Perplexity on the same day each month. AI answers change from day to day, so read the trend, not one month.

  • ChatGPT

    Named your business

    3/5

    Up 1

    Linked your website or Maps listing

    2/5

    Up 1

    Named: the answer mentioned the business. Linked: the sources included the website or the Google Maps listing.

  • Claude

    Named your business

    1/5

    Up 1

    Linked your website or Maps listing

    0/5

    No change

    Named: the answer mentioned the business. Linked: the sources included the website or the Google Maps listing.

  • Perplexity

    Named your business

    2/5

    Up 2

    Linked your website or Maps listing

    1/5

    Up 1

    Named: the answer mentioned the business. Linked: the sources included the website or the Google Maps listing.

AI answers by question, November 2026
What customers askChatGPTClaudePerplexity
Who is a reliable plumber in Manchester?Named · linkedLinked: homepageNamedNamed · linkedLinked: /emergency-plumber
Which plumber in Manchester can come out today for a burst pipe?NamedNot namedNamed
Who are the best rated boiler repair companies in Manchester?Named · linkedLinked: /boiler-repairNot namedNot named
Is there a family run plumber in Didsbury?Not namedNot namedNot named
What does an emergency plumber in Manchester charge?Not namedNot namedNot named
How this is measured

Each month ChatGPT, Claude and Perplexity are asked the questions above word for word, and the report shows whether each answer names TotalFlow Plumbing & Heating and whether it links to its website. “Linked” means the answer also cited your website as a source; the page path shows which page. Google’s AI Overviews are in the Google Search table.

06 / The website

Site audit

Technical quality, content and speed, from this month’s site audit.

Scored out of 100

Your website scores 78 out of 100, up 4. Speed scores lowest, at 61.

Overall site score

Out of 100, re-checked every month

Up 4
78out of 100
  • Technical setup85Up 4
  • Page content72Up 9
  • Speed61Up 3
  • Accessibility88No change
  • Best practices92No change
  • SEO91No change

How fast your pages load

Measured on totalflowplumbing.co.uk this month

  • First Contentful Paint1.1 s
  • Time to load main content2.4 s
  • Visual stability0.03
  • Responsiveness160 ms
  • Speed Index3.0 s
How this is measured

Each score is out of 100 and is re-checked every month. Rankings tend to follow websites that score well here.

07 / Google Business Profile

Google Business Profile audit

How complete your Google listing is, and how people found and contacted you through it.

7 of 8 checks passed

Your Google listing passes 7 of 8 checks. 143 Google reviews at a 4.8 rating, up 9.

Listing performance

1 to 30 October 2026, against the 30 days before (1 to 30 September 2026), from Google’s own figures

  • Calls

    108Up 5

  • Website clicks

    172Up 4

  • Direction requests

    74Up 11

  • Times seen on Google

    5,158Up 231

Times seen per day

Seen 3,134 times in Google Maps and 2,024 times in Google Search

1 Oct30 Oct

Listing checks

How complete your Google listing is

7 of 8 passed
90of 100
  • Passed: Has Google Business Profile
  • Passed: Rating 4.0 or above
  • Passed: 10+ reviews
  • Passed: Has photos
  • Not met: 5+ photos
  • Passed: Opening hours set
  • Passed: Website linked
  • Passed: Website matches audited site

Profile activity

How the listing is kept up, from Google’s own data

Primary category
Plumber; 2 secondary categories
Description
540 of 750 characters
Last post
12 days ago; 5 posts in 90 days
Owner replies
83% of the last 18 reviews
  • Passed: Secondary categories added
  • Passed: Description filled in (250 characters or more)
  • Passed: Posted in the last 30 days
  • Passed: Owner replies to most reviews (80% or more)

Review growth

A strong local ranking signal

Up 9

143Google reviews, rated 4.8, up 0.1

  1. 127Sept
  2. 134Oct
  3. 143Nov

Searches that showed the listing in October 2026

Most first, with the times your listing was seen, from Google

  1. plumber near me612
  2. emergency plumber388
  3. totalflow plumbing214
  4. plumber manchester176
  5. boiler repair142
  6. emergency plumber near me97
  7. boiler repair near me61
  8. gas safe engineer38
  9. radiator fitting manchesterUnder 15
  10. plumber didsburyUnder 15

“Under 15” means Google gives no exact figure for a search seen only a few times.

08 / Agency notes

What we did this month

The work Harbourline SEO did for you since the last report.

4 tasks done

Completed since the last report

  • Rebuilt the boiler repair page with the areas TotalFlow covers
  • Added LocalBusiness schema across the site
  • Fixed the duplicate category on the Google Business Profile
  • Asked 14 customers from finished jobs for a review, 9 left one

Looking ahead / December

Focus for next month

Get the bathroom installation page into the map pack with content for the areas it serves, and keep new reviews above 8 a month.

Prepared by Harbourline SEO · reports@harbourlineseo.co.ukLocal visibility report, November 2026