Kestrel Plumbing & Heating
Leeds · https://kestrelplumbingleeds.co.uk · 10 keywords · 5 km grid · scanned 4 August 2026
Up 2 keywords in the top 3 since July · cited by 2 of 4 AI assistants
Showing August 2026 compared with July 2026. Every number below is what the client sees on their link.
The month in plain English
More local customers can find you on Google Maps.
You now appear in the Google Maps top 3 across 38% of your service area, up 28 points since the last report. “leak repair leeds” moved up 3 places and now averages position 4.6.
Keywords in the top 3
2 of 10
Up 2 since JulyShare of the local map
38%
Up 28 pointsAI assistants citing them
2 of 4
Up 1Google reviews
-
Website health
87 / 100
Up 16
Google Maps
10 keywords, 49 spots each
emergency plumber leeds
Maps heatmap (49/49 points · top 3 in 15)
Maps visibility
31%
▲ 20.4%
Average position
4.6
Organic
#3
▲ 4
Local results
#2
▲ 2
AI search visibility
- ChatGPTCited · #1kestrelplumbingleeds.co.uk/emergency-plumber-leeds
- ClaudeNot cited
- PerplexityCited · #1www.checkatrade.com/trades/kestrelplumbingheating
- Google AI OverviewsNot cited
Top 3 organic competitors
- #1checkatrade.comEmergency Plumber Leeds | Checkatrade
- #2yell.comEmergency Plumber Leeds near you | Yell
- #3weirandsonsheating.co.ukWeir & Sons Heating
Local market
| Business | Keywords seen | Google rating | Google reviews |
|---|---|---|---|
| Kestrel Plumbing & HeatingYou | 10 of 10 | - | - |
| Weir & Sons Heating | 5 of 10 | 4.8 | 220 |
| Brambleford Plumbing | 5 of 10 | 4.7 | 166 |
| Aire Valley Boilers | 4 of 10 | 4.5 | 139 |
| Skyline Gas Leeds | 4 of 10 | 4.9 | 104 |
| Redcap Drains | 4 of 10 | 4.6 | 82 |
Google Search
Your position on Google Search
Page one is the top 10: 7 of your 10 keywords are there now
- emergency plumber leedsJuly 2026: 7August 2026: 3Up 4
- plumber leedsJuly 2026: 9August 2026: 5Up 4
- boiler repair leedsJuly 2026: 8August 2026: 4Up 4
- boiler installation leedsJuly 2026: 15August 2026: 7Up 8
- gas engineer leedsJuly 2026: 10August 2026: 6Up 4
- plumber headingleyJuly 2026: 2August 2026: 1Up 1
- blocked drain leedsJuly 2026: 19August 2026: 12Up 7
- bathroom fitters leedsJuly 2026: Not foundAugust 2026: 17New
- leak repair leedsJuly 2026: 6August 2026: 3Up 3
- plumber near meNot found
Website health
Overall site score
Out of 100, re-checked every month
- Technical setup90Up 20
- Page content80Up 10
- Speed84Up 26
- Accessibility91Up 9
- Best practices96Up 8
- SEO92Up 8
How fast your pages load
Measured on kestrelplumbingleeds.co.uk this month
- First Contentful Paint1.4 s
- Time to load main content2.1 s
- Visual stability0.03
- Responsiveness60 ms
- Speed Index2.4 s
How this is measured
Each score is out of 100 and is re-checked every month. Rankings tend to follow websites that score well here.
See the details
Website and profile audit
Kestrel Plumbing & Heating
Local SEO is in good shape
The website has a solid foundation. There are still opportunities to tighten things up and push the client's rankings further.
Score Breakdown
Detailed breakdown
Technical Health
Score: 90/100 - Excellent
Click + to see the detailed breakdown
Technical Health
Score: 90/100 - Excellent
- ✓Valid SSL certificate
- ✓Website is reachable
- ✓Loads in under 3 seconds
- ✓Not blocking Google
- ✓Sitemap for Google
- ✓Redirects to secure version
- ✓WWW and non-WWW match
- ✓Mobile-friendly layout
- ✓Preferred page version set
- ✓Business info markup
Secure Connection (HTTPS)
✓ Secure connection verified
Issued by: Let's Encrypt - Expires: Jan 14 09:12:00 2027 GMT
Search Engine Access File (robots.txt)
✓ Search engine access file found
Sitemap
✓ Sitemap found with 6 URLs
Redirects
✓ HTTP correctly redirects to HTTPS
✓ WWW/non-WWW versions are consistent
Website Content
Score: 80/100 - Good
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Website Content
Score: 80/100 - Good
- ✓Has page title
- ✓Has page description
- ✓Single main heading
- ✓Has subheadings
- ✓Content length
- ✓Social media preview tags
- ✓Has images
- ✓Links to other pages
Page Title
Page title: "Plumber in Leeds | Emergency Plumbing & Boiler Repair | Kestrel Plumbing & Heati"
Length: 82 characters (recommended: 30-65)
Page Description
"Gas Safe plumbers and heating engineers in Leeds. Same-day emergency callouts, boiler repairs and installations across LS1 to LS29. Call 0113 000 0000."
Length: 151 characters (recommended: 120-160)
Headings
✓ One main heading: "Plumber in Leeds you can call today"
Subheadings: 6
Images
Total images: 22
✓ All images have descriptions
Performance (Mobile)
Score: 84/100 - Good
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Performance (Mobile)
Score: 84/100 - Good
Loading Speed
Response Speed
Server response time: 1.2s
Accessibility
Score: 91/100 - Excellent
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Accessibility
Score: 91/100 - Excellent
Accessibility helps both visitors and search engines understand your content. Google rewards sites that work well for everyone.
Best Practices
Score: 96/100 - Excellent
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Best Practices
Score: 96/100 - Excellent
Best Practices covers HTTPS, browser console errors, deprecated APIs, and other modern-web hygiene checks. No issues detected.
SEO
Score: 92/100 - Excellent
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SEO
Score: 92/100 - Excellent
Lighthouse SEO checks your page for crawlability and basic on-page signals. No issues detected.
Google Business Profile
Score: 100/100 - Excellent
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Google Business Profile
Score: 100/100 - Excellent
Google Business Profile found: Kestrel Plumbing & Heating
Listing details from Google are kept for 30 days, so this check shows its score and results only.
- ✓Has Google Business Profile
- ✓Rating 4.0 or above
- ✓10+ reviews
- ✓Has photos
- ✓5+ photos
- ✓Opening hours set
- ✓Website linked
- ✓Website matches audited site
Citation Checklist
Core UK directories for this client. NAP (name, address, phone) must match the Google Business Profile exactly across every listing.
Action plan
The most impactful fixes for this website, most important first:
- 01HighQuick win · No code needed
Fix your page title length (currently 82 characters, aim for 30-65)
How to fix: Your title is too long and Google will cut it off in search results. Keep it under 65 characters while still including your business name and main service.Technical details for the developer
AI visibility, 10 keywords checked on each assistant
ChatGPT
Keywords cited
2/10Up 2
Claude
Keywords cited
0/10No change
Perplexity
Keywords cited
4/10Up 3
Google AI Overviews
Keywords cited
0/10
| Tracked keyword | ChatGPT | Claude | Perplexity | Google AI Overviews |
|---|---|---|---|---|
| emergency plumber leeds | Cited #1 · newCited page: /emergency-plumber-leeds | Not yet | Cited #1Cited page: /trades/kestrelplumbingheating | Not yet |
| plumber leeds | Not yet | Not yet | Not yet | Not yet |
| boiler repair leeds | Cited #1 · newCited page: /boiler-repair-leeds | Not yet | Cited #1 · newCited page: /boiler-repair-leeds | Not yet |
| boiler installation leeds | Not yet | Not yet | Not yet | Not yet |
| gas engineer leeds | Not yet | Not yet | Cited #1 · newCited page: /trades/kestrelplumbingheating | Not yet |
| plumber headingley | Not yet | Not yet | Cited #1 · newCited page: homepage | Not yet |
| blocked drain leeds | Not yet | Not yet | Not yet | Not yet |
| bathroom fitters leeds | Not yet | Not yet | Not yet | Not yet |
| leak repair leeds | Not yet | Not yet | Not yet | Not yet |
| plumber near me | Not yet | Not yet | Not yet | Not yet |
How this is measured
Each month ChatGPT, Claude, Perplexity and Google’s AI Overviews are checked for every keyword, and the report shows whether each cites Kestrel Plumbing & Heating’s website as a source. “Cited #3” would mean your website was the third source that assistant referenced in its answer; the page path shows which page it cited.
Business Profile
Listing checks
How complete your Google listing is
- Passed: Has Google Business Profile
- Passed: Rating 4.0 or above
- Passed: 10+ reviews
- Passed: Has photos
- Passed: 5+ photos
- Passed: Opening hours set
- Passed: Website linked
- Passed: Website matches audited site
The listing’s own Google numbers (calls, website clicks, direction requests and the searches that showed it) appear here once Digitalizer connects Google.
What we did this month
Drafted from the jobs you tick on the Fix plan tab. Edit it there; it goes at the end of the client’s report.
- Schema and the speed fixes went in on the 3rd; the homepage now loads its main content in 2.1 seconds. Fifteen new reviews (33 to 48, rating 4.8). Kestrel is in the top three of the map pack for 6 of the 10 keywords, top three across most of Leeds for 'emergency plumber leeds', and ChatGPT and Perplexity both name it for the two boiler searches. Overall site score 54 to 89 over three months.
Focus for next month
Growth month: Q&A on the profile, Bark and Yelp listings, FAQ schema on the service pages, and two customer quotes per service page. Keep the review flow going.